On May 2016, Lime Crime surpassed two million followers on its Instagram platform. The company is popular amongst teenagers and young women because of its radical and trend-setting shades. Deere is the founder, CEO and brand ambassador of the firm. She pioneered the e-commerce cosmetic business model, introduced her popular rainbow-colored makeup and successfully marketed her products using social media. In the process, she gained a cult following for her innovative and bold products.
Deere explained that Instagram is only one of the platform that Lime Crime uses to create a global marketing campaign while at the same time interacting with all its customers. With such a huge following from makeup enthusiasts around the world, it only makes sense to use a social media platform that will reach every one of them and allow them to engage in an interactive shopping experience.
Many of the firm’s Instagram posts ranging from pictures of trendy nail artwork to beautifully applied lipstick. This highlights her follower’s creativity. Deere is keen on selling cruelty-free products. Lime Crime aims to inspire all its customers around the world to become fearless in their looks, makeup and fashion. Deere has on occasion stated that the whole Lime Crime community is constantly amazed at the look that its customers create using products produced by the company.
All of the Instagram photos are hosted on the company’s website. This allows customers and visitors to see what the products look like. It also helps many potential customers to know which products will best suit their look. This allows the company to showcase what its products look like when paired with different hair colors and skin tones.
Lime Crime is a privately held company that sells cosmetic and makeup products. It is based in Los Angeles, California, and believes in creating unique cosmetics that can be used by customers as a form of fashion expression and freedom. Since its inception, the firm has concentrated in coming up with innovative and trend-setting shades that are unique to the cosmetic world.
Doe Deere is an American citizen with Russian ancestry. In 1999, she moved to the United States to pursue her American dream. She has a unique interest in music, fashion, social media and entrepreneurship. She runs successful media accounts on various platforms like Twitter, Instagram and Facebook. She also has her own blog called Doe Deere Blogazine.
Deere has successfully managed to market her cosmetics company, Lime Crime, on social media. This successful marketing strategy has earned her a legion of loyal followers who share and embrace her fashion sense. Eight years since she founded her company, Deere continues to apply the same creativity that saw her successfully grow and cement Lime Crime’s position as a premier cosmetic company. She has managed to create a unique, highly engaging and popular social media experience for all her loyal clients and followers. She enjoys an audience that spans the entire globe.